Portfolio™ Sourcing Tools

Addressable Geofencing

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The most precise address-level geo-targeting solution used to build an audience based on plat line data for physical addresses.

How It Works

To use Addressable Geofencing, PracticeMatch uploads your desired candidate audience's street address, which are then automatically converted into geofences that conform to the plat lines of each address. Then, devices seen within those plat lines are targeted with mobile, video, and/or OTT/CTV ads.

Benefits:

  • Highly Precise
  • Highly Scalable
  • Improved Reach
  • Granular Reporting
  • Cross-Device

How it Works?

  • Physical addresses which an advertiser wants to target are uploaded into our platform.
  • The addresses are then matched against plat line data to collect the exact physical location, size, and shape of the individually matched address.
  • Watch this video about Addressable Geofencing.

Free, No-Obligation Walkthrough or Consultation

We'd love to tell you more about how PracticeMatch can make your job easier:

How it Works